It’s not enough to just start an online business; you have to improve your online visibility to improve the traffic to your site. One safe and effective means of doing this is with the help of free classified ads.
Free classified ads are much better than pay-per-click advertising as they offer free publicity for your business. In fact, unlike pay-per-click advertising, you can place as many words as you like in your ad to generate traffic to your site.
Post ads for as long as you want
There are many sites you can approach to place your free classified ads. The advantage of placing ads on these sites is that you can place ads on these sites whenever you want; at night or during the day. As there is no need of waiting for anyone to come collect your ad, you can create your own ads and post it as and when you want.
Despite the classified ads you place in newspapers that appear only once, online free classified ads appear on the site for at least 1 month. There are some sites that post the same ad for 90 days; so it’s better to post your ad in these sites.
Sweet and short ads
However, it is generally better to keep your classified ad short and sweet. Online surfers and visitors don’t have the patience to read too long an advertisement.
Just create an ad that helps trigger a fire of intrigue in the customer’s mind that is put out only upon visiting your website. On an average, it’s better to limit the size of your free classified ads to a few hundred or less words.
Use pictures
Make it a point to add a picture in your free classified ads. Without any pictures, you find it rather difficult to get traffic to your site and business.
So include your company logo in your ad and if you have specific products to offer, place it in the picture. There are some sites that don’t permit photos so first check and ensure that the site permits photos and place your free ads only in these sites.
Moreover, look for free classified ads that let you post as many ads as you like. The benefit of doing this is that you can create various formats of ads and place them on the site. After some time, you will be able to gauge which ad ropes in maximum traffic for your site, and retain only these ads and get rid of the others.
Clickable links
Your free classified ads should also permit you to have clickable links to your website. The chances of anyone copying and pasting non-clickable addresses to their browser are very low.
Clickable links in your free classified ads helps increase the traffic to your site. However do check the validity of the link as it’s better to use only those links that Google and other search engines will follow and not ignore.
Last, but not least, choose free classified ads that load easily. Sites that take too long to load will only make people navigate away from the site.
With the help of the right ads in the right free classified ads sites, you will be able to generate more clicks and back links to your site, and consequent better business.
